ATTRACT AND INFORM YOUR USERS/CLIENTS
THE INFORMATION YOU NEED IN THE PLACE WHERE YOU ARE
Access to all the information and services of a location, whether public or private, where access to such information is necessary and relevant, especially when users are physically at the location. A fast and intuitive access, through which, in just two clicks, the user can get the information or access to the service he/she needs, without the need of searching in google or through complex webs.
IMMEDIATE ACCESS TO EVERYTHING YOU NEED FROM ONE SPACE
Objectives
Informative transversality: providing relevant service information that corresponds to the nature of the place where the user is located.
A single tool, QUALO, facilitates access to different types of information and services, depending on the user’s location: timetables, incidents, maps and location maps, transport, etc.
Target audience:
Public or private spaces, such as buildings, stations and transport interchanges, public administrations, museums, theaters, cultural and leisure centers, companies, stadiums, ski resorts, etc.
Main objective:
Concentrate from QUALO access at least 90% of the information that is needed in these spaces: where I am, what I can do here, how I can carry out the management I need, when my train, bus or subway arrives, etc.
A Contextual Services use case
Moncloa Transport Hub
Madrid
Sector
Transportes
Description
Thanks to QUALO, the Consorcio Regional de Transportes de Madrid can offer users of the transport hub all the necessary information, both for their location within the interchange, as well as their transportation (bus, metro, schedules, where they leave from, when, etc.), in a quick, agile and simple way. A new communication channel with its users that complements the Consortium’s own website and app.
Links of Interest
QUALO in Sierra Nevada
Report on QUALO in Telemadrid
Content Management Account
Monitoring and Measurement of objectives
- Manage all the contents of your QUALO locations.
- Specific section for the creation and management of audio guides.
- Create and schedule recreational promotional activities (challenges, games, contests…) in a quick and easy way.
- Obtaining periodic statistical reports of visits to the different locations, affluence, hours, etc., so that you can optimize the information and services you offer in each location.
- Etc…
